Companies spend thousands of pounds marketing their business through advertising, flashy offices, designed logos and other branded materials which all focus on sending a message to their customer about their business. They are fully aware of the power of a visual message but do not relate this to themselves or their employees. Ultimately people buy from people. This is where the image of you and your employees does make a difference and where I can make a difference for you.
Consider the power ofthe first impression, what ‘first impression’ do you give? Do you have a personal brand?
We know that research shows judgments are made about an individual within the first 30 seconds of meeting them and that 55% of that person’s initial perception of you is based purely upon what you look like, what is seen rather than what is heard.
You only get one chance to make that vital first impression, it is therefore essential you do it well and above all keep it consistent. If you look the part, your words will be reinforced and the message you are giving will be stronger.
Are you looking for an increase in sales or simply to create a more professional image in the workplace? Staff that take the time to consider how they present themselves come across as individuals who value themselves, the people they work with and the company they work for.
It is also important to look modern, not necessarily trendy, but up-to-date. Individuals who dress quite dated may come across as someone with dated ideas and who do not move with the times.
Another attitude often seen in employees is the ‘it’ll do for work’ mind set. Very often women will wear makeup and do their hair for socialising but do not see this as necessary for work. How we dress not only creates a visual impression but also reflects an individual’s state of mind.
As an increasing number of workplaces develop a more casual style of dressing it becomes more difficult for the employee to know what is appropriate. You may have certain issues regarding your employees or team members which need addressing. However issues such as discrimination often limit the way in which a business handles this and why they seek the help of an Image Consultant. It simply ensures that the brand image of their company is reflected by the employees.
I possess the skills and professional expertise to show employees what the power of their image has, not only on themselves but also how on the company’s image and brand is viewed. Presentation, workshops or training are a totally bespoke package but can include the following:
- The power of first impression
- Why image is important
- What does their image say about them
- What should their image say about them
- Why they need to give a visual message
- How this can be achieved
- What the long term benefits are to themselves and the company
Price: £POA. Packages are bespoke and specifically designed for clients to meet their individual corporate needs and budgets*
*I am willing to travel anywhere, however some geographic areas may incur a supplement of 45p per mile. This will be discussed at the time of booking.